… and we’re off!

Less than 60 days ago, Orsi Public Relations started with our new client, O’Shaughnessey by Sara Griot and as of this moment, we’ve scored some outstanding coverage for the equestrian brand of show clothing that also features stable to street sportswear and outerwear.  On October 2nd Orsi Public Relations scored a major hit in the New York Daily News both in print and online.  Then, three days later on October 5th an outerwear story “Great Cover ups” started to appear in the 85 Gannett newspapers across the country.

To make all this happen a few things had to come together.  First, you must have good, on-trend product.  Second, you need the proper visuals and finally, it requires the proper pitch, strategy and timing.  When everything comes together, it’s a beautiful thing.

This is going to be a tough act to follow, but we have a few “tricks” up our sleeve to get some great holiday coverage and continue the momentum.

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